Melissa Lounge By Rosenbaum

Rosenbaum pulls out all the stops once again with his design of the Melissa Lounge for Sao Paulo Fashion Week.

Despite the chaotic nature of the circus-themed interior, the Melissa Collection stands strong as the star in this parade. Rosenbaum entices the audience with this captivating expression of the Brazilian footwear brand, where the shoes become ‘trapeze-swingers’ in the collection’s own performance. Dramatic stage lighting completes the picture, and draws the visitor in to view the products on display.

With the potential for over-stimulation high in the nature of the design, the palette remains relatively neutral in grey, white and silver, drawing attention to the shoes themselves, and to the neon-lit logo, which reflects onto the space and brings it to life with light.

www.rosenbaum.com.br | Posted by Shonquis Moreno | Photos courtesy of Design Milk 

Stand For Turnbull & Associés By Randja Architecture
Boss Stand By Liganova

Comments

No comments yet. Be the first to comment.

Type your comment here

Your name:

Enter the text from the image:
Terms & Conditions Privacy Policy

Store

 
Your shopping cart contains: 0 items.
 

Subscriptions

Subscribe to Frame Print, Frame Digital or take a double subscription to both Frame and Mark magazines. »

Special Offers > Weekend Break

Bon Appétit & Relax: Free-time interiors captured in this discounted package deal. We will take you ... »

Frame #62

Issue #62 features ten interiors that can acquire a new function without changing appearance - ten d ... »

Books > Relax

Exploring the global rage of human wellness, Relax showcases the hottest 32 spas, salons and gyms. ... »

Mark Magazine

Happy with Frame? Discover Mark, the architecture magazine by the makers of Frame. »

Elephant Magazine

Discover Elephant, the Art and Visual Culture magazine, by the makers of Frame. »