Boss Stand By Liganova

Liganova designed a stand for Boss Orange at Bread & Butter in Berlin, which was conceived as a cultural tour of New York City.

Upon entering the stand, visitors passed through a tunnel and straight into the world of the 'Brooklyn Artists', complete with hidden courtyards and brick wall facades.

The central area of the exhibition stand went under the theme �Soho Rocker� and was designed in the style of an old hotel lobby. The entire area retained a purely vintage style; with authentic furniture from the period providing the essential vintage character. Several seating areas and a bar formed the central meeting area of the exhibition stand, whilst the creative blend of loft and lobby effectively reflected the artistic character of the New York district.

Doors leading out onto a terrace formed the entrance to the third theme-based world of 'Central Park'. Here, a huge video projection enabled a 24hr day to be simulated in just 20 minutes and allowed the predominately outdoor styles of the collection to be bathed in a range of different lights. The film provided visitors with a view of the Manhattan skyline as seen from Central Park.

www.liganova.com | Posted by Nils Groot | Photos courtesy of Liganova